In closing, he shares the low point and high point of the evolution of Natural Stacks and what’s coming next for this flourishing natural products company. Roy’s optimism is clear throughout this conversation and it’s obvious that it’s played a key role in the success of the company.
#NATURAL STACKS FREE#
Roy shares their strategies after production and why they chose to send out a bunch of free product in order to support their launch. He also shares the value of product testing and clinical trials in order to gain even more credibility in the market.Īs they approached the launch of CILTEP, Natural Stacks knew they had to spread the word in order to enter the market with a bang. Roy discusses the decision to patent their flagship product, CILTEP and the process of doing so. It’s this level of integrity and quality, Roy says, that has attracted high-profile people like Martin Jacobson, Dave Asprey, and Tim Ferris to their line of products. He also shares how building that level of trust eliminates the worries that might normally cross your path as the business grows. Roy explains their disclosure of every last detail of each ingredient and why it’s something Natural Stacks will always do. The open source approach of Natural Stacks truly makes it stand out among competitors.
#NATURAL STACKS FULL#
Why full transparency? Well, as co-founder Roy Krebs explains, it’s the best way to gain trust and create products you can truly believe in. For Natural Stacks, the focus on producing top quality products with full transparency has been at the core of everything they do. From gaining trust to attracting high-profile testimonials, every detail matters to the future of your business. The proudest moments for Natural Stacks.Įntering the natural products marketing doesn’t come without challenges.What eCommerce platform has worked well for Natural Stacks?.What’s worked in marketing for Natural Stacks?.What’s in the pipeline for Natural Stacks.The process from product launch to starting to get sales.Getting the products ready for the market.What Natural Stacks intends to focus on during the clinical trials.The move to transition to a new team of people and why they felt it was necessary.The decision to move from remote workers to creating a central office in Austin, TX.The role of clinical trials in product development.Some of the concerns they dealt with early on in Natural Stacks.The thought process behind the open-source approach.The inspiration behind the name of one of their flagship products, Ciltep.
#NATURAL STACKS SERIES#
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